In October Valcolatte launched its first promotional campaign with billboards in Lombardy and Emilia and a national advertising spot on RTL 102.5.

The sympathetic representation of our RiCcotta in a cradle-shaped basket, representing the new born of our dairy, seems to have conquered the palate of consumers with its rich and creamy taste.

While waiting for our dairy to launch new successful products, the road to becoming known has started in a great way and we hope it continues uphill.

For now it makes us happy to announce that “RiCcotta is born and the taste doubles“